Reach viewers beyond the cable box.
Your customers stopped watching cable. We put your ad on their smart TV and their phone, across South Texas, with targeting and reporting old-school TV can’t give you. Smart Data, Smart Advertising.
Free Digital Footprint Audit: see how you stack up against the competition online, what your competitors are doing, and what you’re missing.
Where eyeballs went
Streaming now owns nearly half of all TV time, and ad dollars are following the viewers. If your ads are still only on cable, you’re missing the people who left.
Share of ad-supported TV time for adults 18–49 that is spent on streaming (Q4 2025).
Connected TV ad spend growth forecast for 2026, while traditional linear TV ad spend slides 1.7%.
The year U.S. connected TV ad spend is forecast to overtake traditional TV ad spend.
Sources: Nielsen, The Gauge (July 2026) and Q4 2025 Ad-Supported Gauge; IAB 2026 Outlook Study (Jan 2026); eMarketer U.S. CTV ad spend forecast. Forecasts change; figures as published.
Streaming TV ads
The big screen still gets full attention. Streaming TV ads put your video next to premium shows on connected TVs, without buying a cable or broadcast schedule.
GuideAt-home delivery can include
Plus thousands more channels and platforms, delivered based on your audience’s habits, interests and shopping and searching patterns.
Your commercial gets the space to use motion, sound and storytelling, without fighting for attention inside a crowded social feed.
Reach viewers while they watch television content on the largest screen in the house.
Shape campaigns around the households and audience profiles that make the most sense for your business.
Polished video built for a television environment, where production quality and a clear message matter.
How it works
Chapter 1
We sit down with you, face to face, and build the plan around your budget.
Chapter 2
We set the audience, area, screens and frequency for your campaign.
Chapter 3
Your streaming TV and mobile ads go live, with video checked for the TV screen.
Chapter 4
Your live dashboard shows spend, clicks, traffic and conversions as they happen.
Mobile ads
Mobile ads put your message on the screen people check all day, wherever they are.
Intent targeting finds shoppers who are ready to buy.
The ad shows up wherever they are.
One tap to call, click, or buy.
See what you spent and what you got.
Picking a billboard spot is a gamble. Mobile ads go where your best customers already are: their phone, at home, at work, at the game or in the grocery line. They run on social media and across the apps, games and sites people use every day, and intent targeting follows the people actually shopping for what you sell.
And a billboard can’t be tapped. A mobile ad can: people click, call, get directions or buy right from it. Every click is tracked, so you move money to what works and stop hoping people noticed.
Pro tip: Combine estrelladata.ai daily-updated shopper data to aim every impression.
Side by side
OTT means ads on streaming TV, like the shows people watch on Roku, Hulu or smart TVs.
YesPartlyNo
Bottom line
Billboards get seen. OTT gets watched. Mobile gets clicked, tracked, and measured.
Questions
OTT is video ads inside streaming apps on any device. Streaming TV (CTV) is the part that plays full screen on the living-room TV. We plan both in one campaign.
Yes. You buy by ZIP code, audience and household instead of paying for a whole market.
Yes. We’re based in McAllen, Texas, and run streaming TV and mobile campaigns across South Texas, focused on the ZIP codes you serve.
You get a live dashboard with impressions, reach, frequency, clicks, traffic and conversions, not just an invoice.
No. We make sure your video is TV-ready, and if you need one made, ask us about video production.
No. No long-term contracts and no retainer fees. Cancel any time with 30-day notice.
Have a question that isn’t here? Call 956.593.5717 or email admin@estrelladigital.media.
Ready when you are
See how you stack up against the competition online, what your competitors are doing, and what you’re missing. Then we’ll show you how streaming TV and mobile can reach your South Texas customers with less waste. Your competitors’ ads are already on those screens.
Every week you wait, a competitor is on the screens your customers watch.
Prefer email? admin@estrelladigital.media
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